"Tune your ears to wisdom, and   concentrate on understanding."   - Proverbs 2:2

thy SEO

---

Search Engine Optimization Tips
(Improving Effectiveness)

Anyone can commit to thySEO's Worldwide Mission Statement. The focus in on "minimizing procrastination."
----------------
SEOs' Algorithms:
(Reasoning Ratios)

Here are the reasons a web site gets good keyword rankings at organic engine listings:

25% because of its useful service(s) or resource(s) [1] [2] [3] |
18% 'cause a good amount of its incoming links are on quality webpages |
15%: The keywords are in its page heading (non-meta) or content [4] |
5%: It has frequent, bigger than normal, honest updates [5] |
4%: It is trustful in words & appearance [6] |
4%: It has minimal useless content penalties [7] |
4%: Meta title tag is (or has used) keyword phrase being searched [8] [9] [10] |
4%: It gets natural backlinks to 10% or more of its pages |
3%: Its webmaster ethically manipulates new backlinks [11] [12] [13] |
2%: It is not in big cross-linking or link farm penalties [14] |
1%: Its domain name looks superior in its theme |
0.75%: Most its pages have good hypertext-matching [15] |
0.75%: There are relevant keyword(s) in web address coming up in SERP |
0.75%: It has minimal outbound & navigation links not working [16] |
0.75%: It contains many hyperlinks to its web pages |
0.75%: 80%+ of all its backlinks point to 1 of its link version (w/ or w/out www.) |
0.5%: 3+ of its navigation links are within, above or on left of main content table |
0.5%: Its minimal usage of other unethical SEO [17] |
0.5%: It has a continual good engine algorithm score [18] |
0.5%: 75%+ of its backlinks are on relevant pages [19] [20] |
0.5%: It has minimal outbound links to spammy indexes [21] |
0.5%: Its backlinks have an ok amount of irrelevant titles |
0.5%: Its backlink placements are closer to top of page than normal |
0.5%: Its webmaster works on (ethical) SEO priorities found in this web site |
0.5%: Its links in SERPs continually get more good clicks than others [22] [23] |
0.5%: It has no pop-ups |
0.5%: It has many of its own inside pages |
0.5%: It has one or two updated site maps (html or xml form) [24] |
0.5%: Its webmaster minimizes its html byte amount [25] |
0.5%: It has a minimal amount of images [25] |
0.5%: Its images have an alt tag [24] [26] [27] |
0.5%: Its images' byte size are smaller than normal [25] |
0.25%: Encoding of relevant text & links is in html not in graphics [24] [28] |
0.25%: Its url's age is older than normal |
0.25%: It is on a fast hosting server [27] |
0.25%: It has normal server uptime [29] |
0.25%: Its welcome page hyperlinks to its site map |
0.25%: Other factors that keep it fast [30] [31] |
0.25%: 95%+ of its pages contain under 100 links [32] |
0.25%: A fair amount of its pages have a good description meta tag |
0.25%: It hosts most of its images [33] |
0.25%: Each page has a good author meta tag [34] |
0.25%: Its webmaster validates its html [35] |
0.25%: It has some bold keywords in its content |
0.15%: Some of its hyperlinks have a title tag [36] [37] |
0.1%: Its pages use the keyword meta tag [24] [38] |
100% effective organic SEO! [39] |

#%s in green are for SEOs to work on every 1 to 7 days |
#%s (green & chocolate): Every 1 to 7 days for some SEOs, 8+ days for others |
#%s (chocolate): Every 8+ days |
#%s (chocolate & black): Every 8+ days for some, simply naturally for others |
#%s (black): Should occur right the first time, or naturally (minimal critical thinking for SEO experts) |

References:
1. Most pages must contain useful content relevant to keyword searches |
2. thy Site Usefulness & Checklist #1 offers SEO tips on content |
3. A Thin Affiliate Site (no value-added content) is probable engine penalty |
4. Matt Cutts: Keyword stuffing is a penalty. Checklist #2 helps |
5. Google likes big html updates. Checklist #5 helps. Small updates are safe |
6. thy SEO Work Schedule (under some of the ∗s) shows good reasoning |
7. Uselessness should be an algorithm penalty to make SERPs useful to keyword searches |
8. Required on all pages - goes between <head> </head> tags |
9. Other people mostly use the meta title when building natural backlinks |
10. Meta titles relevant to page content are a must to avoid an engine penalty |
11. Buying & selling links for SEO is a violation of Google's terms |
12. Some backlink titles must be exact keyword phrase being searched |
13. SEO Checklist #3 & #4 are helpful |
14. thy Hosting Tips helps avoid cross-linking penalties |
15. Prior to Jan. 2012, specific info on this was at Google's Technology overview |
16. Removing all broken links every 4 months is good |
17. Google Webmaster Guidelines & Yahoo Indexing & Ranking helps |
18. Past above-average scores have likelihood of continuing |
19. Less than 50% relevant backlinks is probable engine penalty |
20. Only 50 max irrelevant incoming backlinks per site are factored into the 75%+ |
21. 3rd bullet under Quality guidelines - basic principles near bottom |
22. Found searching for "site:digg.com keyword," visiting url in 161-170 results, then 1 more click @ digg |
23. Only 0.5% to prevent engine user manipulation |
24. Yahoo reference: Getting a higher rank |
25. Keeps a site fast for user satisfaction |
26. Looks like: <img src="seos.jpg" alt="SEOs"> |
27. Google Chrome web browser shows alt words only when image is not working, not on mouse-over |
28. Helps engines find the relevant text & links |
29. 7+ consecutive hours of server downtime is bad, with cross-linked sites |
30. Google recommends using Page Speed |
31. Google Webmaster Help's "Site Performance" 3:30 into video |
32. Google's Design & content guidelines did say "100 max," now it's "a reasonable #" |
33. Keeps web site speed contingent on 1 server |
34. Authors in the public eye should be more trustworthy |
35. Webmaster Help's "Why Doesn't Google Validate" shows it's not a priority |
36. Looks like: <a href="http://www.thyseo.com/" title="SEO Tips"> |
37. On mouse-over, some browsers don't show url in bottom Status Bar |
38. Google's Matt Cutts 2:51 into video: examples of SEO misinformation |
39. Scott's Email, to help refine the above ratios |

The above reasoning is Scott Coplen's estimations using 8 years experience in SEO.

Overall organic hits a web site gets to all its pages from engine listings, for the most part, only slowly increase month to month. When one page gets higher rankings for good keywords, other pages should likely see slightly lower rankings. |

"We had to solve several problems. One was relevance: How do we determine if a web page relates to what you ask? Next, although many results may be relevant, which are the most relevant and the most useful? That's something we continue to work hard on." - Sergey Brin
----------------
back to top