SEO Checklist |
The SEO Work |
I Statements |
-------
Thy SEO Expert |
2 Missions |
SEO's Effort |
SEO Desire |
Sharing Ideas |
-------
Do-It-Yourself |
Site Usefulness |
Engine Penalties |
SEO Definitions |
-------
Site Creation |
Top Web Hosting |
Hosting Tips |
-------
DoFollow List |
Unethical SEO |
Link Swap Tips |
Exchange Links |
Scott C's Email |
SEO Videos |
Making Movies |
Tip: When building backlinks, smart webmasters add more hyperlinks to their link exchange page within the same site.
-------
The nofollow tag looks like: 1) <head> <meta name="robots" content="noindex, nofollow"> </head> and 2) <a href="http://__/" rel="nofollow">__</a>.
To check for nofollow: At web page, View > Source > Edit > Find, then type nofollow. When there are no nofollows on the page, that's all that needs to be done. When finding a nofollow: 1) Were the head tags already searched? 2) Finding your url will show if it has the tag.
-------
<!-- top #here agrmnt --> html write-up helps note top placement agreements made in link exchanges.
-------
An easy way to measure backlink quality: Manually added backlinks on 99% of Google PR 1+ web pages are good. PR of a web page is found on Google's Toolbar.
Google is dominating organic searches: Today's Top Search Engines using Volume.
Backlink (link:__) searches are no longer available at Google, Yahoo and bing.
-------
Every now and then, I mention something about another's site I find interesting. I simply show some friendliness.
-------
Tip: I no longer solicit link swaps through email because this method is low priority work.
-------
I minimize work on obvious and possible poor quality link exchanges. I need more time to do other SEO things.
Link exchanges require most my time! I always work on link swaps, when my backlink is already up. These emails are priority. I reciprocate these quickly, to keep my backlink up.
-------
Natural link building is done according to God's will. Unnatural backlinks, the kind that competing webmasters cannot manipulate are, likely, an SE algorithm penalty.
-------
"Honesty is the first chapter in the book of wisdom." - Thomas Jefferson
-------
Thy I Statements should help cultivate desire for SEO work.
-------
A wise thing to do for initial link exchange email requests: The other webmaster's backlink can be added first, then stated in the email. Happy email readers, most of the time, should not complain.
-------
Tip: When deciding whether or not to do a link swap, these two things should be considered: (1) The fairness of Google PR. (2) Using my database, I can determine if this site's webmaster ended a previous link exchange agreement first.
-------
Tip: The amount of links on a web page can be determined quickly, plugging its address into this Meta Tag Analyzer. "URLs found" are at bottom.
-------
"Indeed their rock is not like our Rock, Even our enemies themselves judge this." - Deuteronomy 32:31
-------
"The LORD is good and does what is right. He shows sinners the right way to live. He teaches his ways to humble people. He leads them with fairness." - Psalm 25:8-9
-------
"A false balance is an abomination to the LORD, but just weight is his delight." - Proverbs 11:1
-------
"An offended friend is harder to win back than a fortified city. Arguments separate friends like a gate locked with bars." - Proverbs 18:19
-------
"Always be humble and gentle. Be patient with each other, making allowance for each other's faults because of your love." - Ephesians 4:2
-------
"Don't lie to each other. You've gotten rid of the person you used to be and the life you used to live," - Colossians 3:9
-------
Thy Resources:
Webmaster |
Website Design |
Marketing |
SE Optimization |
Hosting |
ISPs |
Business |
Site Map |
| SEO Checklist | Dofollow Backlinks
Link Exchange Tips
(SEO Updates)
Content Below at a Glance: Righteous Link Swap Benefits | Link Exchange Work | Backlink Life in Link Swaps | Wisdom | Link Exchange Email Scripts
----------------
Righteous Link Swap Benefits:
1. It increases a site's popularity, through higher algorithm scores at engines, because of backlinks.
Link exchange backlinks are good for organic rankings. Proof is found at bottom of Yahoo's Getting a higher rank.
----------------
2. It brings in referring traffic. These visitors can be seen using Google Analytics.
----------------
3. A site could get many quality backlinks, from these, that last a long time.
Exchanging links could be the only way to get on some respectable sites.
----------------
4. Webmasters have control over backlink titles. This is an important factor in keyword phrase rankings at engines.
----------------
5. It causes webmasters to update (add links to) sites. This is a factor in high organic rankings at engines.
----------------
6. It offers new business relationships with other webmasters.
----------------
7. It is free. There is no time spent on money matters.
----------------
Reviewing benefits of link exchanges should motivate webmasters to give more work effort.
-------------------------------------------
Link Exchange Work:
1. Link exchanges should come to your email, instead of surfing the web to find them. This is done building backlinks to your site's link swap page, in order to increase its traffic.
Possible backlink title phrases:
theme Link Exchange
Reciprocal Link Exchange
Swap theme Links
Maintaining a popular link exchange page will bring in webmasters from organic searches and referring sites. Less time is spent on searching for link exchanges. Also, initial link swap emails that do not get a response are avoided.
----------------
2. Webmasters have the option of surfing the web to create link exchanges.
Finding high quality relevant websites should be fairly easy. [Thy SEO Checklist Technique #4.1 helps] The Google Toolbar (for internet browsers) PageRank well help determine webpage quality. Google's Toolbar can be turned off and on from the View > Toolbars menu in Windows Internet Explorer.
Tip: Other site's that offer an online link exchange in .php form look like time-savers, on the surface. I find that around 25% of these sites don't seem to work when clicking "submit." In any case, one way to find these is to search at Google: inurl:php "add link" keyword.
----------------
3. Rewarding other webmasters who give a quality backlink through an exchange:
Sometimes I place the other's backlink on a higher Google PR page than the one for my backlink.
Attention to PR fairness will make for more long-term link exchange agreements.
After a quality (PR 1+) exchange, I offer a top-link placement agreement. I tell them, "I will keep your site within the top 5 listings at the web page it's already on, if you keep mine within the top 10 listings at the web page it's already on."
-------------------------------------------
Backlink Life in Link Swaps:
Periodically checking to see if incoming links in link swap agreements are still up is part of the webmaster's work.
I am going on eight years as a link exchanger. From my experience, once a swap has been finalized, a backlink should stay up based on its usefulness, its Google PR, and the fairness (mostly in PR) of the reciprocal pages.
Webmaster Central's Does Google Remove the PageRank shows that backlinks lose their value after deleted.
The two sets of number data below show how long backlinks should stay up from link exchanges. Only webmasters who are not the first party to end link swap agreements are considered (reflected in estimation).
95% [of backlinks] should stay up for 1 month |
75% should stay up for 6 months |
65% should stay up for 1 year |
50% should stay up for 2 years |
25% should stay up for 5 years |
When the other webmaster notices your site is above theirs for the same keyword phrase(s) they are working on: How long, when they see you as competition?
85% [of these backlinks] should stay up for 1 month |
65% should stay up for 6 months |
60% should stay up for 1 year |
45% should stay up for 2 years |
20% should stay up for 5 years |
All percentages in this second set have been reduced by 5 to 10%. Other webmasters who remove your backlink first might be eliminating a reason for your site's high ranking. In other words, they do not believe in Godly link swap relations, but they may be in unfortunate competitive fear of other good sites that share the same theme.
----------------
I have thought about other reasons a backlink is removed first, in a link exchange. To me, based on experience, the webmaster who removes backlinks first is doing it for the possible following reasons:
(1) The evil Bait-and-Switch: They see removing your link as no big deal. Maybe you will not notice until years later.
"He is a merchant, the balances of deceit are in his hand: He loveth to oppress." - Hosea 12:7
(2) There is fear that their reciprocal link will not stay up, based on their experience with exchanges. This scary feeling is a factor that drives them to end the link swap agreement.
(3) They think that backlinks lose value the older they get. With this in their agenda, they assume other webmasters do not care if their reciprocal link is removed after a period of time.
(4) Upon checking their outgoing links, your site was not working on a first or, after a few days, second attempt.
(5) They did not accurately record the web address of their backlink. After not finding their backlink with a brief search, they assume the agreement has ended.
(6) They are cutting back on these types of outbound links, to avoid a slightly possible engine algorithm penalty. There is a possibility of duplicate content that is a characteristic in link exchange titles and descriptions.
(7) They changed the inside pages of their site, giving link swap backlinks (outgoings) new addresses. Instead of notifying webmasters of this through email, they end the agreements.
-------------------------------------------
Wisdom:
"By three methods we may learn wisdom: First, by reflection, which is noblest; Second, by imitation, which is easiest; and third by experience, which is the bitterest." - Confucius
It pays to be wise, when sending link exchange requests through email. A webmaster should only send requests to sites that ask for it. After working in this manner, the IP and email address of your business should stay safe from getting a SPAM label.This approach should almost eliminate the possibility of being red-flagged in the email system.
-------------------------------------------
Link Exchange Email Scripts:
#1 ~I Received Their Email Request, No Links Added Yet~
I could add your link to http://www.____ , one click away from home page. In return, my link can go on an equal quality page.
I keep links listed at my site until I notice my reciprocal is unlisted. I am good for that.
My Site's Info:
url: http://www.____
title: ____
desc: ____
I will add your link, once I see my link at your site. Or, I could add yours first: I need to know the address of my backlink, and your site's info.
Fair link exchanges should last forever.
Tip A: "In return, my link can go on http://www.____ ," should be used, when your backlink location is known.
Tip B: This "No Links Added Yet" script is a time saver because no work has been done with adding their site. This and #2 script are good to see if they can receive emails. Sometimes emails sent will generate an undeliverable notice.
----------------
#2 ~I Received Their Email Request, Other's Site Unknown~
I could add your link to an inside page within http://www.____ .
I need to see your most popular site, for link exchange.
We can swap equal quality backlinks.
----------------
#3 ~Visiting Their Link Swap Page & I Received Their Email Request, Adding Theirs 1st~
I visited your link page at http://www.____.
I placed http://www.____ at Google PR __ http://www.____ , one click away from home page. I can edit your site's info, at any time.
In return, my link can now be added to PR __ http://www.____.
My Site's Info:
url: http://www.____
title: ____
desc: ____
----------------
#4 ~I Received Their Email Request, Under 100 Links Request, No Links Added Yet~
I received your link exchange request. http://www.____ has over 100 links. http://www.thyseo.com/ explains this possible engine penalty.
Can I get my link placed on a page at your site with under 100 links?
Could you reply with my new reciprocal address? I will add your link to Google PR __ http://www.____ , one click away from Home Page.
My Site's Info:
url: http://www.____
title: ____
desc: ____
Tip: When my link has not yet been added to a page containing over 100 links, sometimes I don't spend any more time on this link swap, because their backlink pages carry a likelihood of other possible engine algorithm penalties.
----------------
#5 ~I Received Their Email Request, Not Under 100 Links, Move Request~
I received your link exchange request.
Can I get my link http://www.____ at http://www.____ moved to a page at your site that has under 100 links? If not, my link can be removed. http://www.thyseo.com/ explains this possible engine penalty.
My link's description is optional. Only it's title is good enough.
I need to see my new reciprocal address. I will add your link to Google PR __ http://www.____ , one click away from Home Page.
----------------
#6 ~Adding Theirs After Seeing Yours~
I added http://www.____ to Google PR __ http://www.____ , 1 click away from Home Page. As long as my backlink stays online, I will keep yours up.
I will move up and keep http://www.____ within the top __ listings at the web page it's already on ( http://www.____ ), if you move up and keep http://www.____ within the top __ listings at the web page it's already on ( http://www.____ ). I need a reply for this top placement agreement.
We can do another link exchange with only a title and url (no description). I can add your link to http://www.____ . I will place yours before or after my below backlink is up.
My Site's Info:
url: http://www.____
title:
----------------
#7 ~Top Agreement Completion~
http://www.____ is within the top __ listings at http://www.____ and will stay there as long as http://www.____ stays within the top __ listings at http://www.____
Thank You for agreeing to top placement!
----------------
The above words in green are optional.
The above characters in chocolate should be one blank space in the actual script.